01
Why You Can't Stick to a Budget
The unconscious money scripts and shame loops that make every budget collapse, and how to rewrite them so a plan finally holds.
$17Buy now →
Behavioral finance, research backed
You already know
what to do.
So why don't
you?
A four part series on the hidden mental patterns that keep smart people stuck with money, and exactly what to do about each one.
If The Psychology of Money spoke to you, this is the next step. Built around what to do, not just understand.
Instant download. No subscription. Read worldwide.
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Sound familiar?
The problem was never discipline. It is the part of your brain you were never taught to see.
You have read the tips. Tried the apps. Knew the rules. And still, the raise vanished, the budget broke, the investing never started. That is not a willpower failure. It is a predictable set of behavioral patterns, and every one of them has a fix.
Every one of these has a fix:
- The raise that vanished in 90 days
- The budget that broke by week two
- The investing you keep postponing
- The account you avoid opening
- The spending you cannot explain
Grounded in science
Every mechanism is drawn from peer reviewed behavioral finance. Not anecdotes, not hustle advice.
Built to act on
Each chapter ends with one concrete move. No willpower needed. You redesign the environment, not yourself.
For the stuck, not the optimised
Not for chasing a portfolio edge. For finally getting off the starting line, and staying on the road.
Available now·Book 1
Why You Can't Stick to a Budget
Keep more of every paycheck, without a budget that ruins your life.
You downloaded the app, wrote the numbers down, swore this time would be different. And it fell apart anyway. It was not you, it was the budget. Willpower budgets are built to fail, because willpower runs out. This book hands you the small systems that keep more of every paycheck on autopilot.
Inside: 9 chapters, each one actionable
- Spot your money script in 60 seconds
- The 10-minute money map
- The one Switch that automates saving
- The 20-minute silent-leak audit
- The guilt-free spending rule
- A 7-day quick start
You keep the tools: a fill-in one-page money plan, word-for-word cancel and negotiate scripts, and the leak-audit checklist.
$17 USD
Get the book →
Instant PDF download. Reads in an evening. Educational content, not financial advice.
The series
Four books.
One system.
Each tackles a different layer of your money psychology, from spending to investing inertia. Read one, or take the whole map.
02
Fix How You Spend
Emotional and impulse spending are not flaws, they are predictable triggers. Rewire the pain of paying and your spending defaults.
Coming soon
03
How to Finally Start Investing
Present bias and status quo inertia, not money, are why you have not started. Build a system that invests without motivation.
Coming soon
04
Earn More, Stop It Disappearing
Lifestyle creep is an identity problem in disguise. Break the anchoring and comparison loops so raises actually change your life.
Coming soon
The Complete Series Pass
Get Book 1 instantly, plus Books 2, 3 and 4 delivered free to your inbox as each one releases. The full system, locked in at the launch price, for less than one dinner out.
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Get the complete series →
Why trust this
Built on the work of Kahneman, Thaler and Housel, and written by a behavioral finance researcher.
Research, not opinion
Decades of peer reviewed behavioral science, translated into plain language you can act on.
Short enough to finish
Dense where it counts, nothing where it does not. Read one in an evening, apply it the same night.
Yours instantly
Secure checkout, instant PDF, no subscription, no upsell funnel. Buy it, read it, done.
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Not sure where your money goes?
Take the free Money Script guide. Find out which of the four hidden money types is quietly running your finances, and the one shift that changes it. Plus a short weekly note that makes you sharper with money.
Your money habits are not random.
They can be rewritten.
Start with one book, or take the whole series. Either way, you will never read your own behavior the same.